Archive for the ‘Speaking To Sell’ Category

Friends Don’t Let Friends Give Presentations!

Monday, September 8th, 2008

Presentation   We hate writing them. We hate reading them. We hate delivering them. We hate listening to them. The presentation is really under attack in corporate America today!

I have been thinking a lot about how to fix presentations, and I have a few ideas. See if any of these help you stir up some creative juices.

  • Just the facts, ma'am. Leave the minute detail out of it. If your audience requires facts and figures, email them separately.
  • Begin with the end in mind. What are the most important ideas you need to communicate? Keep your presentation limited to these, and cut away the chaff.
  • PowerPoint, shmowerpoint. If you must use PowerPoint, try images instead of words. If you put up an image, the audience will turn to you for interpretation. This actually uses different parts of their brains then just reading words on a slide. Your audience will perk up, and their brains will enjoy the exercise of fitting an image to an idea.

If you have an original idea for presentations, please share it! America needs it!

Until next time,

Anna

Beyond the Credit Crunch: How to sound positive during tough times

Monday, August 25th, 2008

 

Banker 

There is a lot of bad news floating around these days. It can be challenging to rise above it and stay focused on business. Here are some tips to help you overcome the headlines and stay on track for success:

  • Emphasize the positive. When talking to clients and prospects, avoid discussing the unemployment rate or whether the housing market has bottomed out.You do not want negative talk connected to you and your company, whether it is specific to you or not.
  • Be helpful. Offer to create a networking event for your clients and prospects. Help others create business for each other.
  • Invest in training. This is when you want valuable employees to know you value them. Offer them training and development. It also signals that your company plans to be around after the tough times.

Until next time,

Anna